
Having an incident reporting plan is not enough. You can have the best plan, but if it is not
used, it will lay dormant and not allow you to receive the benefit of information and circumstances
that should be brought to light and potentially save your organization untold dollars and
reputational risk.
People focus on the technology for this service. While we believe our technology is second
to none, ultimately this is not a technology issue; it is a human issue that technology helps
address. EA has distinguished itself in the market by working with a team of psychologists and
communications specialists to understand the psychology and motivation of courage and to
consequently develop positive communications encouraging people to do the right thing – even when
they are afraid of doing so.
How Ethical Advocate Communicates
Ethical Advocate realizes that its work truly begins once a prospect has become a client.
We are deeply committed to assist our clients in establishing communication processes that
allow the process to become top-of-mind to your system users.
Once the reporting processes are defined and operational details are in place, the communications
plan begins. We work with you to ensure that communications are part of a broader program
defining your organization’s ethics policy and promoting ethical behavior in the workplace.
EA has distinguished itself in the market by working with a team of psychologists and
communications specialists to understand the psychology and motivation of courage and to
consequently develop positive mechanisms encouraging people to do the right thing – even
when they feel threatened by doing so.
Communication about the service should ideally help create, maintain and inspire utilization
of the service, desired behaviors and an ethical workplace. Accordingly, EA works closely with
its clients to assure an appropriate flow of information to the organization about the plan, how
to use it, and how to become a more ethically driven organization.
Messages EA helps craft include:
- Doing the right thing even when you’re afraid to
- Behaviors that are expected (e.g., conducting business in a legal and ethical manner)
- Behaviors the company does not condone (e.g., illegal and/or unethical behavior)
- What to do if you are aware of unacceptable activities (this communication should include information about all of the available avenues for reporting unacceptable behavior)
- How to access your anonymous incident reporting service and
- What happens when you submit a report.
At your discretion, these messages are delivered through numerous vehicles including
strategically located posters (optional), articles in employee newsletters, letters and
corporate intranet sites. There is an added ‘soft benefit’ to communication: it reinforces
the user’s perception and experience that your organization wants to
- Protect its workers and stakeholders
- Know about illegal and unethical activities
- Do the right thing